What if we could enhance the already excellent PODIO CRM functionality by allowing users to place buttons into the item forms that would trigger certain actions, such as make a call, write an email? What if these calls (video-calls) could be stored in cloud and linked to the activity stream of the item? These action-buttons could be in the menu of fields to be placed on an item form when in the "build app mode". Some advanced CRM solutions have this: http://vimeo.com/54414551
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